Big Little ThingsFree Rice
The Free Rice project is so fucking smart that I can’t help but want to copy it, or build on it, or evolve it, or something. I’m jealous. And also very grateful.
HumanKindMedia describes it nicely:
Head straight to Free Rice, play a vocab game, and for every right answer, 10 grains of rice are donated to the UN. Don’t click if you don’t have a few minutes though — it’ll snare you! While you play this insanely addictive game, the advertisers at the bottom are sending bits of that excess American capital known as advertising revenue to countries that need food. If you can pull yourself away from the game for a second, take a look at their stats. They’ve gone from hundreds of grains of rice a day donated to millions a day in only a month. Isn’t it amazing what you can do to end poverty … in just a few clicks?
November 19th, 2007 at 1:39 pm
cool! Finally a good use for all of those years of Latin. : )
November 20th, 2007 at 5:07 am
My entire family is obsessed with free rice. If one person starts playing, slowly everyone gathers around the computer and joins in. And it’s not just one of those things that amuses you for like second. We’ve been at this for at least a month. Yay free rice!!!
November 25th, 2007 at 5:01 am
great idea,
and fun too =)